The Sleeping Barber - A Business and Marketing Podcast

En podkast av Sleeping Barber - Torsdager

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117 Episoder

  1. SBP 036: The Gravity of Ecommerce. With JP Castlin and James Hankins.

    Publisert: 14.9.2023
  2. SBP 035: A Guide to Product Marketing, with Yasmeen Turayhi

    Publisert: 3.8.2023
  3. SBP 034: Bud Light, Barbie and Branding, with Emmanuel Probst

    Publisert: 21.7.2023
  4. SBP 033: AI. Separating Fact From Fiction, with Darby Sieben and Craig Haney

    Publisert: 6.7.2023
  5. SBP 032: To Persona or Not to Persona? That is the Question.

    Publisert: 22.6.2023
  6. SBP 31: When to Change Your Strategy, With Jennifer Riel

    Publisert: 8.6.2023
  7. SBP 030: Solving for Incrementality, with Avinash Kaushik

    Publisert: 25.5.2023
  8. SBP 029: The Evolution of B2B Sales and Marketing, with Brent Adamson

    Publisert: 11.5.2023
  9. SBP 028: The Evolution of Traditional Advertising, with Pierre Bouvard

    Publisert: 27.4.2023
  10. SBP 027: A Conversation About Intent Based Marketing, With Marc and Vassilis

    Publisert: 5.4.2023
  11. SBP 026: A Look Back on 35 Years in Marketing, with Carol Shmygol

    Publisert: 23.3.2023
  12. SBP 025: Better Brand Health, with Jenni Romaniuk

    Publisert: 9.3.2023
  13. SBP 024: What Marketers Don't Know. With Tom Roach

    Publisert: 23.2.2023
  14. SBP 023: Inflation Is Here To Stay. Now what? With Dr. Hermann Simon

    Publisert: 9.2.2023
  15. SBP 022: Modern Marketing Dilemmas, with Mary Kyriakidi

    Publisert: 26.1.2023
  16. SBP 021: Customer Centricity and the Role of Marketing with Andrea Belk Olson

    Publisert: 5.1.2023
  17. SBP 020: The Sleeping Barber Season 1: Year in Review, with Marc and Vassilis

    Publisert: 21.12.2022
  18. SBP 019: Marketing Trends You Shouldn't Listen to, with Tom Goodwin

    Publisert: 8.12.2022
  19. SBP 018: Confessions of a Pricing Man, with Prof. Hermann Simon

    Publisert: 24.11.2022
  20. SBP 017: The Secrets to Ad Effectiveness, with Jon Evans and Orlando Wood.

    Publisert: 10.11.2022

5 / 6

Ready to rethink business strategy and supercharge your marketing game? Join hosts Marc Binkley and Vassilis Douros as they break down big questions at the crossroads of strategy, marketing effectiveness, and creative impact. From real-world case studies to hot-off-the-press business news, each episode dives deep into how modern companies navigate complexity. Plus, interviews with global thought leaders bring you fresh insights and actionable strategies to drive growth and build unforgettable customer experiences. This is your backstage pass to smarter thinking and better business results.

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