The Sleeping Barber - A Business and Marketing Podcast
En podkast av Sleeping Barber - Torsdager

Kategorier:
117 Episoder
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SBP 036: The Gravity of Ecommerce. With JP Castlin and James Hankins.
Publisert: 14.9.2023 -
SBP 035: A Guide to Product Marketing, with Yasmeen Turayhi
Publisert: 3.8.2023 -
SBP 034: Bud Light, Barbie and Branding, with Emmanuel Probst
Publisert: 21.7.2023 -
SBP 033: AI. Separating Fact From Fiction, with Darby Sieben and Craig Haney
Publisert: 6.7.2023 -
SBP 032: To Persona or Not to Persona? That is the Question.
Publisert: 22.6.2023 -
SBP 31: When to Change Your Strategy, With Jennifer Riel
Publisert: 8.6.2023 -
SBP 030: Solving for Incrementality, with Avinash Kaushik
Publisert: 25.5.2023 -
SBP 029: The Evolution of B2B Sales and Marketing, with Brent Adamson
Publisert: 11.5.2023 -
SBP 028: The Evolution of Traditional Advertising, with Pierre Bouvard
Publisert: 27.4.2023 -
SBP 027: A Conversation About Intent Based Marketing, With Marc and Vassilis
Publisert: 5.4.2023 -
SBP 026: A Look Back on 35 Years in Marketing, with Carol Shmygol
Publisert: 23.3.2023 -
SBP 025: Better Brand Health, with Jenni Romaniuk
Publisert: 9.3.2023 -
SBP 024: What Marketers Don't Know. With Tom Roach
Publisert: 23.2.2023 -
SBP 023: Inflation Is Here To Stay. Now what? With Dr. Hermann Simon
Publisert: 9.2.2023 -
SBP 022: Modern Marketing Dilemmas, with Mary Kyriakidi
Publisert: 26.1.2023 -
SBP 021: Customer Centricity and the Role of Marketing with Andrea Belk Olson
Publisert: 5.1.2023 -
SBP 020: The Sleeping Barber Season 1: Year in Review, with Marc and Vassilis
Publisert: 21.12.2022 -
SBP 019: Marketing Trends You Shouldn't Listen to, with Tom Goodwin
Publisert: 8.12.2022 -
SBP 018: Confessions of a Pricing Man, with Prof. Hermann Simon
Publisert: 24.11.2022 -
SBP 017: The Secrets to Ad Effectiveness, with Jon Evans and Orlando Wood.
Publisert: 10.11.2022
Ready to rethink business strategy and supercharge your marketing game? Join hosts Marc Binkley and Vassilis Douros as they break down big questions at the crossroads of strategy, marketing effectiveness, and creative impact. From real-world case studies to hot-off-the-press business news, each episode dives deep into how modern companies navigate complexity. Plus, interviews with global thought leaders bring you fresh insights and actionable strategies to drive growth and build unforgettable customer experiences. This is your backstage pass to smarter thinking and better business results.