The Sleeping Barber - A Business and Marketing Podcast

En podkast av Sleeping Barber - Torsdager

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90 Episoder

  1. SBP 029: The Evolution of B2B Sales and Marketing, with Brent Adamson

    Publisert: 11.5.2023
  2. SBP 028: The Evolution of Traditional Advertising, with Pierre Bouvard

    Publisert: 27.4.2023
  3. SBP 027: A Conversation About Intent Based Marketing, With Marc and Vassilis

    Publisert: 5.4.2023
  4. SBP 026: A Look Back on 35 Years in Marketing, with Carol Shmygol

    Publisert: 23.3.2023
  5. SBP 025: Better Brand Health, with Jenni Romaniuk

    Publisert: 9.3.2023
  6. SBP 024: What Marketers Don't Know. With Tom Roach

    Publisert: 23.2.2023
  7. SBP 023: Inflation Is Here To Stay. Now what? With Dr. Hermann Simon

    Publisert: 9.2.2023
  8. SBP 022: Modern Marketing Dilemmas, with Mary Kyriakidi

    Publisert: 26.1.2023
  9. SBP 021: Customer Centricity and the Role of Marketing with Andrea Belk Olson

    Publisert: 5.1.2023
  10. SBP 020: The Sleeping Barber Season 1: Year in Review, with Marc and Vassilis

    Publisert: 21.12.2022
  11. SBP 019: Marketing Trends You Shouldn't Listen to, with Tom Goodwin

    Publisert: 8.12.2022
  12. SBP 018: Confessions of a Pricing Man, with Prof. Hermann Simon

    Publisert: 24.11.2022
  13. SBP 017: The Secrets to Ad Effectiveness, with Jon Evans and Orlando Wood.

    Publisert: 10.11.2022
  14. SBP 016: The Importance of Cognitive Branding, with Sandeep Dayal

    Publisert: 27.10.2022
  15. SBP 015: The Art of Budget Planning, with Dr. Grace Kite

    Publisert: 13.10.2022
  16. SBP 014: Is Marketing in Trouble?

    Publisert: 29.9.2022
  17. SBP 013: Creating Great (Strategy) Choices, with Jennifer Riel

    Publisert: 15.9.2022
  18. SBP 012: The Laws of Marketing with, Dr. Nicole Hartnett

    Publisert: 21.7.2022
  19. SBP 011: The Power of Video Marketing with, Jon Mowat

    Publisert: 7.7.2022
  20. SBP 010: The Meaningful Difference Framework, with Graham Staplehurst and Jorge Alagon

    Publisert: 23.6.2022

4 / 5

Welcome to the Sleeping Barber podcast with your hosts, Marc Binkley and Vassilis Douros. The sleeping barber is a classic computer programming problem that illustrates the challenges of effectively managing multiple systems processes. In business, we're faced with similar challenges. How do we align operations, IT and HR to execute a strategy and drive growth? How can accounting and legal help build and defend brands? How do marketing, sales and customer service teams effectively and efficiently acquire and serve customers? These challenging problems are exactly what this podcast is about.

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