The Sleeping Barber - A Business and Marketing Podcast
En podkast av Sleeping Barber - Torsdager
Kategorier:
90 Episoder
-
SBP 029: The Evolution of B2B Sales and Marketing, with Brent Adamson
Publisert: 11.5.2023 -
SBP 028: The Evolution of Traditional Advertising, with Pierre Bouvard
Publisert: 27.4.2023 -
SBP 027: A Conversation About Intent Based Marketing, With Marc and Vassilis
Publisert: 5.4.2023 -
SBP 026: A Look Back on 35 Years in Marketing, with Carol Shmygol
Publisert: 23.3.2023 -
SBP 025: Better Brand Health, with Jenni Romaniuk
Publisert: 9.3.2023 -
SBP 024: What Marketers Don't Know. With Tom Roach
Publisert: 23.2.2023 -
SBP 023: Inflation Is Here To Stay. Now what? With Dr. Hermann Simon
Publisert: 9.2.2023 -
SBP 022: Modern Marketing Dilemmas, with Mary Kyriakidi
Publisert: 26.1.2023 -
SBP 021: Customer Centricity and the Role of Marketing with Andrea Belk Olson
Publisert: 5.1.2023 -
SBP 020: The Sleeping Barber Season 1: Year in Review, with Marc and Vassilis
Publisert: 21.12.2022 -
SBP 019: Marketing Trends You Shouldn't Listen to, with Tom Goodwin
Publisert: 8.12.2022 -
SBP 018: Confessions of a Pricing Man, with Prof. Hermann Simon
Publisert: 24.11.2022 -
SBP 017: The Secrets to Ad Effectiveness, with Jon Evans and Orlando Wood.
Publisert: 10.11.2022 -
SBP 016: The Importance of Cognitive Branding, with Sandeep Dayal
Publisert: 27.10.2022 -
SBP 015: The Art of Budget Planning, with Dr. Grace Kite
Publisert: 13.10.2022 -
SBP 014: Is Marketing in Trouble?
Publisert: 29.9.2022 -
SBP 013: Creating Great (Strategy) Choices, with Jennifer Riel
Publisert: 15.9.2022 -
SBP 012: The Laws of Marketing with, Dr. Nicole Hartnett
Publisert: 21.7.2022 -
SBP 011: The Power of Video Marketing with, Jon Mowat
Publisert: 7.7.2022 -
SBP 010: The Meaningful Difference Framework, with Graham Staplehurst and Jorge Alagon
Publisert: 23.6.2022
Welcome to the Sleeping Barber podcast with your hosts, Marc Binkley and Vassilis Douros. The sleeping barber is a classic computer programming problem that illustrates the challenges of effectively managing multiple systems processes. In business, we're faced with similar challenges. How do we align operations, IT and HR to execute a strategy and drive growth? How can accounting and legal help build and defend brands? How do marketing, sales and customer service teams effectively and efficiently acquire and serve customers? These challenging problems are exactly what this podcast is about.