The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
En podkast av Melina Palmer
497 Episoder
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217. Changing Health with the “EATS” Model and the Healthy Behavior Institute
Publisert: 12.8.2022 -
216. Unity: Cialdini’s 7th Principle of Persuasion
Publisert: 5.8.2022 -
215. Questionstorming at KIND / Mars with Beatrix Daros
Publisert: 29.7.2022 -
214. The Power of Regret with Daniel Pink
Publisert: 22.7.2022 -
213. Common Errors in Financial Decision Making with Dr. Chuck Howard
Publisert: 15.7.2022 -
212. That Time I Went Viral… with Dr. Daniel Crosby
Publisert: 8.7.2022 -
211. Corporate Social Responsibility Programs (That Work) with Wiam Hasanain
Publisert: 1.7.2022 -
210. How Minds Change with David McRaney
Publisert: 24.6.2022 -
209. Achieving Hyper-Performance with Dr. Agnis Stibe
Publisert: 17.6.2022 -
208. Worxogo: The AI-Powered Nudge Coach with Anant Sood
Publisert: 10.6.2022 -
207. Behavioral Bartending with Maker's Mark, featuring Greta Harper
Publisert: 3.6.2022 -
206. Nudging for Good at Walmart with Sarah Wilson
Publisert: 27.5.2022 -
205. Encouraging Kids’ Brain Development Through Music, with Emily Cadiz of Finnegan the Dragon
Publisert: 20.5.2022 -
204. Evolutionary Ideas with Sam Tatam, Ogilvy’s Global Head of Behavioural Science
Publisert: 13.5.2022 -
203. Brainy Health Benefits of Nature, with Dr. Jay Maddock
Publisert: 6.5.2022 -
202. Checking in with Dr. Marco Palma
Publisert: 29.4.2022 -
201. Creating Content People Can’t Help But Engage With featuring Katelyn Bourgoin
Publisert: 22.4.2022 -
200. A More Beautiful Question with Warren Berger
Publisert: 15.4.2022 -
199. Brainy Tips for Ethical Influence with Brian Ahearn
Publisert: 8.4.2022 -
198. Dunning-Kruger Effect: Behavioral Economics Foundations
Publisert: 1.4.2022
Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.
