98 Episoder

  1. Marketing Mastery Unveiled: A Journey from Code to CMO, With Suku Krishnaraj, CMO of Sumo Logic

    Publisert: 10.1.2024

  2. Workshop: How to be Both Distinct and Relevant in the AI Content Arena

    Publisert: 21.9.2023

  3. Chantal Rapport, Chief Marketing Officer, Upstart (Data-Driven Marketing Leader)

    Publisert: 29.8.2023

  4. Revitalizing the CMO Role and Transforming Marketing | Jennifer Johnson CMO CrowdStrike (Data-Driven Marketing Leader Podcast)

    Publisert: 1.8.2023

  5. Lisa Marcyes, Head of Social Media, Cohesity (Data-Driven Marketing Leader)

    Publisert: 11.7.2023

  6. Khalid El Khatib, Chief Marketing Officer, Stack Overflow (Data-Driven Marketing Leader)

    Publisert: 6.6.2023

  7. Udi Ledergor, Chief Evangelist, Gong (Data-Driven Marketing Leader)

    Publisert: 4.5.2023

  8. Wendy Wu, Chief Marketing Officer, SailPoint (Data-Driven Marketing Leader)

    Publisert: 11.4.2023

  9. Meagen Eisenberg, Chief Marketing Officer, Lacework (Data-Driven Marketing Leader)

    Publisert: 28.3.2023

  10. Shiv Singh, Chief Marketing Officer, LendingTree (Data-Driven Marketing Leader)

    Publisert: 7.3.2023

  11. Building 'discoverability' for successful demand gen | Perla Virgen-Silva (Mixpanel)

    Publisert: 7.3.2023

  12. Organic growth through strategic SEO at scale | Abishek Surana Rajendra (Course Hero)

    Publisert: 28.2.2023

  13. Convey compelling qualitative ROI for social media | Abbey Joyce, SmartBear

    Publisert: 21.2.2023

  14. Data-informed content marketing is the undeniable future | Kimberly Anderson-Mutch

    Publisert: 14.2.2023

  15. Smooth out the customer journey with holistic data | Kristy Morrison, F5

    Publisert: 7.2.2023

  16. Quality customers start at the top of the funnel | Tucker Stoffers (Divvy, Bill.com)

    Publisert: 24.1.2023

  17. Data-Driven Marketing Leader: Brian Finnerty, Udacity

    Publisert: 17.1.2023

  18. Content's Juxtaposition: Scaling in the run-up to a recession (Marriott, GEICO, and Savills UK)

    Publisert: 12.1.2023

  19. Fuel growth by breaking SEO out of its silo | Kevin Indig

    Publisert: 10.1.2023

  20. LegalZoom's VP of Growth Daniel Lysaught (Data-Driven Marketing Leader)

    Publisert: 20.12.2022

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Knotch brings marketers to the mic for conversations about tying digital, demand and growth marketing efforts to business outcomes and ROI.In Pros & Content, we sit down with marketing leaders to dive deep into their content journey to understand how they use audience journey strategy and metrics to accelerate business growth. In our Data-Driven Marketing Leader series, Anda Gansca, CEO and Co-Founder of Knotch, interviews influential CMOs about the intersection of data and content.Learn more at https://www.knotch.com/podcast

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