Measure Up
En podkast av Jim Gianoglio, Simon Poulton
37 Episoder
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Decoding the Future of SEO (Measurement) with Mike King
Publisert: 25.6.2025 -
Where is Google Headed with Measurement?
Publisert: 11.6.2025 -
Plot your next move: From web dev to CRO to SaaS founder, with Sani Manić
Publisert: 14.5.2025 -
Live from MeasureCamp New York!
Publisert: 24.4.2025 -
The MMM Zeitgeist with Elea Feit & Karen Chisholm
Publisert: 2.4.2025 -
Is Google's Meridian a Game Changer for MMM?
Publisert: 5.3.2025 -
From MMM to AI: Jim & Simon's Big Bets for 2025
Publisert: 12.2.2025 -
Behavioral Analytics & Rock Operas with Josh Silverbauer
Publisert: 18.12.2024 -
Measuring Podcast Ads: Insights & Techniques with Amelia Coomber
Publisert: 18.9.2024 -
Prompt Engineering for Marketers & Analysts with Mike Taylor
Publisert: 28.8.2024 -
How to Measure & Maximize PMax with Expert Navah Hopkins
Publisert: 7.8.2024 -
The MMM Gap - How Marketers are Navigating the Shift to Marketing Mix Modeling
Publisert: 30.5.2024 -
Challenges of Marketing Measurement with Neil Hoyne, Chief Strategist @ Google
Publisert: 24.4.2024 -
These ain't your parents' billboards - Measuring OOH with Ty Tinker of AdQuick
Publisert: 10.4.2024 -
Do you really know how to test your paid media?
Publisert: 6.3.2024 -
Unscripted: A Dive Into MeasureCamp with Peter O'Neill
Publisert: 21.2.2024 -
Respect your customers! Privacy in marketing with Siobhan Solberg
Publisert: 9.2.2024 -
Marketing Measurement for Higher Education - with Josh Dodson
Publisert: 25.1.2024 -
Your Data is Garbage - Learn How to Fix It with Chad Sanderson
Publisert: 10.1.2024 -
How did this year Measure Up?
Publisert: 20.12.2023
Cookies are going away, Apple is limiting the data you can collect, and privacy regulations are making it difficult to target and measure the way we used to. If you're a marketer or analysts wondering how to measure your campaigns' performance, we're here to help you! Join Jim Gianoglio and Simon Poulton on the Measuring Up podcast, where they talk to marketers, analysts, and founders who are in the trenches of this new measurement world. You'll learn the best practices, tips, and actionable advice from people who've been in your shoes.