Impact Pricing
En podkast av Mark Stiving, Ph.D.
Kategorier:
676 Episoder
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Value-based Pricing and Willingness To Pay, What’s the Difference? with Steven Forth
Publisert: 4.11.2024 -
Blogcast: Better Stories, Better Pricing
Publisert: 1.11.2024 -
The Power of AI in Pricing Optimization for B2B and B2C Markets with George Boretos
Publisert: 28.10.2024 -
Blogcast: Evils of Behavioral Economics
Publisert: 25.10.2024 -
Unlocking Hidden Profits: The Power of Value Metrics and Pricing Experiments with Stephen Plume
Publisert: 21.10.2024 -
Blogcast: Value-Based Pricing – A Simple Definition
Publisert: 18.10.2024 -
Streamlining B2B Pricing: Rethink, Simplify, Automate with Barrett Thompson
Publisert: 14.10.2024 -
Blogcast: Value Is Created Twice
Publisert: 11.10.2024 -
Elevating Pricing: Shifting the Focus from Numbers to Value with Claire Wang
Publisert: 7.10.2024 -
Blogcast: Southwest Airlines’ New Seating Strategy: A Billion-Dollar Decision?
Publisert: 4.10.2024 -
Unlocking Revenue: The Role of Empathy and Trust in Pricing with Nathan Yeung
Publisert: 30.9.2024 -
Blogcast: Stop Pre-Discounting
Publisert: 27.9.2024 -
How Effective Writing Shapes Pricing Strategy with Frank Luby
Publisert: 23.9.2024 -
Blogcast: The 5 Ws of Pricing
Publisert: 20.9.2024 -
Beyond the Label: Understanding Wine Pricing and Consumer Taste with Tim Hanni
Publisert: 16.9.2024 -
Blogcast: High Prices and Lost Deals
Publisert: 13.9.2024 -
Get Your Business Exit Ready While Maximizing Its Value with Christine Nicholson
Publisert: 9.9.2024 -
Listening to Your Market: The Key to Effective Pricing with Patrick Taylor
Publisert: 2.9.2024 -
Mastering the Nine Boxes: A Strategic Approach to Pricing with David Brown
Publisert: 26.8.2024 -
Blogcast: Understanding Fencing: Google’s Strategy to Maintain Regional Pricing for YouTube Premium
Publisert: 23.8.2024
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.
