WFA's Better Marketing Pod with David Wheldon
En podkast av World Federation of Advertisers (WFA)
42 Episoder
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Ep. 21: On brand building within the football industry with Roel De Vries
Publisert: 10.11.2022 -
Ep. 20: On diversity and cultural relevance with Susan Akkad, The Estee Lauder Companies
Publisert: 3.10.2022 -
Ep. 19: On using creativity to transform the industry with David Droga
Publisert: 26.7.2022 -
Ep. 18: Cannes special with Rupen Desai
Publisert: 6.7.2022 -
Ep. 17: Cannes Special with Matt Brittin
Publisert: 6.7.2022 -
Ep. 17: Cannes Special with Matt Brittin
Publisert: 5.7.2022 -
Ep. 16: On the science of marketing with Professor Byron Sharp
Publisert: 7.6.2022 -
Ep. 15: On marketing effectiveness with Peter Field and Karen Nelson-Field
Publisert: 30.3.2022 -
Ep 14: On lessons learnt in Asia with David Porter
Publisert: 7.3.2022 -
Ep.13: On creativity with Sir John Hegarty
Publisert: 31.1.2022 -
Ep.12: On marketing in Africa with First Bank of Nigeria's Folake Ani-Mumuney
Publisert: 15.12.2021 -
Ep.11: On sustainability with Reckitt's Sonia Thimmiah
Publisert: 10.11.2021 -
Ep.10: On digital platforms and the cookieless world with "The Ad Contrarian" Bob Hoffman
Publisert: 27.10.2021 -
Ep. 9: On purpose, Orlando Bloom and teaching from Tasmania with Professor Mark Ritson
Publisert: 28.6.2021 -
Ep. 8: On making an iconic doll relevant again with Mattel's Lisa McKnight
Publisert: 7.6.2021 -
Ep.7: On sustainability and courageous marketing with Unilever's Conny Braams
Publisert: 14.4.2021 -
Ep.6: On humor and catching the 'F-train' with General Mills' Ivan Pollard
Publisert: 30.3.2021 -
Ep.5: On digital transformation with L'Oréal’s Lubomira Rochet
Publisert: 23.2.2021 -
Ep.4: On next-generation marketing with Mastercard's Raja Rajamannar
Publisert: 26.1.2021 -
Ep.3: In conversation with Sir Martin Sorrell
Publisert: 16.12.2020
Hosted by WFA President Emeritus, David Wheldon, WFA's Better Marketing Pod in partnership with Meta looks at the marketing industry’s biggest stories and speaks to some of the industry’s most interesting characters who are shaping those stories.