390 Episoder

  1. S9E19 - Flip, Flop or Fly: The World of Test Markets

    Publisert: 7.5.2020
  2. S9E18 - Talk Ain’t Cheap: How Conversations Impact Business

    Publisert: 30.4.2020
  3. S9E16 - Brand Envy 2020

    Publisert: 16.4.2020
  4. S9E15 - Takes a Licking and Keeps on Ticking: Advertising Torture Tests

    Publisert: 9.4.2020
  5. S9E14 - Thumbs Up or Thumbs Down: The New World of Online Reviews

    Publisert: 2.4.2020
  6. S9E13 - Lend Us Your Ears: The Intimate Art of ASMR Marketing

    Publisert: 26.3.2020
  7. S9E11 - For Better or For Worse: Wedding Marketing

    Publisert: 12.3.2020
  8. S9E10 - Come Fly With Me: Airports Are Now Brands

    Publisert: 5.3.2020
  9. S9E09 - Search Parties: The Relentless Hunt For New Customers

    Publisert: 27.2.2020
  10. S9E08 - The Name Game: Brand Names In Different Countries

    Publisert: 20.2.2020
  11. S9E06 - Set Jetting: Film Locations As Tourism Marketing

    Publisert: 6.2.2020
  12. S9E05 - Sound + Vision: Album Covers As Marketing, Part Two

    Publisert: 30.1.2020
  13. S9E04 - Sound + Vision: Album Covers As Marketing

    Publisert: 23.1.2020
  14. S9E03 - Putting Fans In Stands: How Sports Teams Sell Tickets

    Publisert: 16.1.2020
  15. S9E02 - Goliath Meet David: Small Brands That Beat The Big Boys

    Publisert: 9.1.2020
  16. S9E01 - Same Bat Time, Same Bat Channel: Marketing TV Shows

    Publisert: 2.1.2020
  17. S8E25 - Ask Terry 2019

    Publisert: 20.6.2019
  18. S8E24 - God Save The Commercial: When Ads Are Banned

    Publisert: 13.6.2019
  19. S8E23 - The Risk in the Asterisk: Fine Print & Advertising Disclaimers

    Publisert: 6.6.2019
  20. S8E22 - Bookmarks 2019

    Publisert: 30.5.2019

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Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature. Hosted on Acast. See acast.com/privacy for more information.

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