The Marketing Architects
En podkast av Marketing Architects
169 Episoder
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Nerd Alert: A TV Advertising Reality Check
Publisert: 3.10.2024 -
Audience Matters with Sarah Jordan, Constant Contact CMO
Publisert: 1.10.2024 -
Nerd Alert: Ageism Kills Brands
Publisert: 26.9.2024 -
Timeless Marketing Principles with Jason Ing, Gusto CMO
Publisert: 24.9.2024 -
Nerd Alert: Growth Potential by Buyer Group
Publisert: 19.9.2024 -
Marketing as a Science with Professor Byron Sharp
Publisert: 17.9.2024 -
Nerd Alert: Where A/B Testing Goes Wrong
Publisert: 12.9.2024 -
The Dangers of Marketing Misattribution
Publisert: 10.9.2024 -
Nerd Alert: The Halo Effect of TV Advertising
Publisert: 5.9.2024 -
The Future of Search Marketing
Publisert: 3.9.2024 -
Nerd Alert: The Truth About CMO Tenure
Publisert: 29.8.2024 -
Are Brand Extensions Worth the Risk?
Publisert: 27.8.2024 -
Nerd Alert: How Effective are Influencers?
Publisert: 22.8.2024 -
Is "Brand Purpose" Overrated?
Publisert: 20.8.2024 -
Nerd Alert: The Dynamic Attention Theory
Publisert: 15.8.2024 -
Proof That Your Brand Matters
Publisert: 13.8.2024 -
Nerd Alert: Do Sports Sponsorships Work?
Publisert: 8.8.2024 -
The Myths of Media Quality
Publisert: 6.8.2024 -
Nerd Alert: How to Reach the ‘Right’ Customers
Publisert: 1.8.2024 -
Sports Marketing and the Summer Olympics
Publisert: 30.7.2024
Introducing a research-first podcast that builds revenue, not condos.Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more.Featuring a team of experienced marketers whose blueprints for success are marketing strategies actually proven to work.
