The Marketing Architects
En podkast av Marketing Architects
169 Episoder
-
Nerd Alert: The Problem with Last-Touch Attribution
Publisert: 27.2.2025 -
How Category Entry Points Shape Buying
Publisert: 25.2.2025 -
Nerd Alert: How Media Channel Combinations Impact Performance
Publisert: 20.2.2025 -
Why Digital Advertising Is Failing Marketers with Bob Hoffman
Publisert: 18.2.2025 -
Nerd Alert: The Extraordinary Cost of Dull
Publisert: 13.2.2025 -
The Effectiveness Principles You Need to Know
Publisert: 11.2.2025 -
Nerd Alert: What Makes a Great Super Bowl Ad?
Publisert: 6.2.2025 -
How to Spot Effective Super Bowl Ads
Publisert: 4.2.2025 -
Nerd Alert: Digital vs. Traditional Advertising
Publisert: 30.1.2025 -
The Art and Science of Creative Effectiveness
Publisert: 28.1.2025 -
Nerd Alert: How Cultural Imprinting Accelerates Brand Growth
Publisert: 23.1.2025 -
The Truth About Agency Models
Publisert: 21.1.2025 -
Nerd Alert: How Advertising Improves Pricing Power
Publisert: 16.1.2025 -
Secrets to TV Advertising Success
Publisert: 14.1.2025 -
Nerd Alert: How Effective is Paid Search?
Publisert: 9.1.2025 -
Marketing Predictions for 2025
Publisert: 7.1.2025 -
Nerd Alert: Why You Should Invest in Attention
Publisert: 2.1.2025 -
The Most Effective Brands of 2024
Publisert: 31.12.2024 -
2024's Marketing Wins and Fails
Publisert: 23.12.2024 -
Nerd Alert: How Consumer Behavior Has Changed
Publisert: 19.12.2024
Introducing a research-first podcast that builds revenue, not condos.Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more.Featuring a team of experienced marketers whose blueprints for success are marketing strategies actually proven to work.
