The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
En podkast av The Agile Brand
693 Episoder
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#533: Real-World Application of AI in Marketing and CX with Kathryn Murphy, Twilio
Publisert: 7.6.2024 -
#532: Staying ahead in e-commerce, with Laura Ritchey, CEO, Radial
Publisert: 5.6.2024 -
#531: Customer engagement and loyalty in travel with Jeff Zotara, arrivia
Publisert: 3.6.2024 -
#530: Creating valuable CX using Gen AI with Eli Finkelshteyn, Constructor
Publisert: 31.5.2024 -
#529: Better software testing for improved CX with Stephen Feloney, Perforce
Publisert: 29.5.2024 -
#528: The role of design in shaping the customer experience with Kaaren Hanson, Chief Design Officer at Chase
Publisert: 27.5.2024 -
#527: Optimizing data operations for AI in marketing, with Eric Madariaga, CData
Publisert: 24.5.2024 -
#526: Building extraordinary teams with Martin Gonzalez, Google
Publisert: 22.5.2024 -
#525: Operationalizing AI in the Enterprise with Peter Roschke, Coherent
Publisert: 20.5.2024 -
#524: Gary Vaynerchuk on capturing and leveraging consumer attention
Publisert: 17.5.2024 -
#523: The Dojo model and its transformative effect with TEKsystems, Part 2
Publisert: 15.5.2024 -
#522: The Dojo model and its transformative effect with TEKsystems, Part 1
Publisert: 13.5.2024 -
#521: Predictive Real-Time Marketing ROI with Guan Wang, Snowflake
Publisert: 10.5.2024 -
#520: Alignment of goals and incentives in the enterprise with Michael Vanderhoof, Charles Schwab
Publisert: 8.5.2024 -
#519: The innovation gap, with Tanvir Khan, Chief Digital Officer, NTT Data
Publisert: 6.5.2024 -
#518: Gen AI Governance in the Enterprise with Alon Yamin, Copyleaks
Publisert: 3.5.2024 -
#517: Fostering a culture of continuous improvement with Mana Ionescu, AXOS Bank
Publisert: 1.5.2024 -
#516: Customer and data centricity with Lamees Butt, Zoovu
Publisert: 29.4.2024 -
#515: Predictive analytics and a first-party data strategy with Alan Gilleo, Leap Group
Publisert: 26.4.2024 -
#514: Nimble customer research with Todd Horvitz, Head of Insights, HP
Publisert: 24.4.2024
Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing the industry's trends, like AI adoption, first-party data strategies, artificial intelligence in the consumer journey, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, martech and artificial intelligence transformation advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.
