The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
En podkast av The Agile Brand
693 Episoder
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#574: Building enterprise-grade Gen AI applications with Sumeet Agrawal, Informatica
Publisert: 11.9.2024 -
#573: The Relationship Between Marketing and Communications with Nikki Festa O'Brien, Greenough Communications
Publisert: 9.9.2024 -
#572: Online marketplace advertising with Regina Ye, Topsort
Publisert: 6.9.2024 -
#571: Unlock Expert Mode: Getting to a B2B E-commerce Strategy with The Office of Experience and Znode
Publisert: 4.9.2024 -
#570: Unleashing the Power of Composable Customer Data Platforms with Kyle Martinowich, GrowthLoop
Publisert: 2.9.2024 -
#569: Building a brand that customers can't get enough of with Jon Davids
Publisert: 30.8.2024 -
#568: Digital signage and brand strategy with Misty Chalk, BrightSign
Publisert: 28.8.2024 -
#566: The future of financial services CX with Chris O'Brien, M&T Bank
Publisert: 23.8.2024 -
#565: Why journey management matters, with Eytan Hattem, Cemantica
Publisert: 21.8.2024 -
#564: The cookiepocalypse that didn't happen with Jaysen Gillespie, RTB House
Publisert: 19.8.2024 -
#563: Harnessing technology for good with Larry Weber, Racepoint Global
Publisert: 16.8.2024 -
#562: Empowering the Next Generation of Women in Technology with Cerys Goodall, Vetster
Publisert: 14.8.2024 -
#561: The speed of customer data (and why it matters) with Justin DeBrabant, Chief Product Officer, ActionIQ
Publisert: 12.8.2024 -
#560: Driving business value with data with Steve Fiore, Teradata
Publisert: 9.8.2024 -
#559: The shift from service to sales with Josh Feast, Cogito
Publisert: 7.8.2024 -
#558: When SMS delivers real results with John Wright, TrueDialog
Publisert: 5.8.2024 -
#557: AI and First-Party Data in Print with Stefanie Cortes, RRD
Publisert: 2.8.2024 -
#556: In-play ads and the gaming experience with Shahar Sorek, Overwolf
Publisert: 31.7.2024 -
#555: Optimizing customer retention with Baird Hall, Churnkey
Publisert: 29.7.2024 -
#554: What marketing leaders need to know about AI with Cathy McPhillips, Marketing AI Institute
Publisert: 26.7.2024
Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing the industry's trends, like AI adoption, first-party data strategies, artificial intelligence in the consumer journey, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, martech and artificial intelligence transformation advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.
