Mobile Dev Memo Podcast

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110 Episoder

Season 4, Episode 5: Understanding the retail media landscape (with Andrew Lipsman)
Publisert: 2.10.2024
Season 4, Episode 4: Meta introduces incrementality optimization and other upgrades (with Fred Leach)
Publisert: 24.9.2024
Season 4, Episode 3: What is advertising incrementality? (with Garrett Johnson)
Publisert: 17.9.2024
Season 4, Episode 2: Unpacking the DoJ's ad tech suit against Google (with Ari Paparo)
Publisert: 10.9.2024
Season 4, Episode 1: Mastering experimentation in consumer products (with Bill Grosso)
Publisert: 4.9.2024
Season 3, Episode 27: AI's impact on social media abuse (with Rob Leathern)
Publisert: 28.8.2024
Season 3, Episode 26: Exploring the future of mobile ad measurement (with Barak Witkowski)
Publisert: 20.8.2024
Season 3, Episode 25: How to launch an app (with Offer Yehudai)
Publisert: 13.8.2024
Season 3, Episode 24: Understanding the Roblox creator ecosystem (with Joe Ferencz)
Publisert: 6.8.2024
Season 3, Episode 23: Netflix games and the necessity of gaming for legacy media (with Joost van Dreunen)
Publisert: 30.7.2024
Season 3, Episode 22: The Streaming Advertising Showdown (with Adam Epstein)
Publisert: 23.7.2024
Season 3, Episode 21: Where’s the fraud line in programmatic advertising? (with Chris Kane)
Publisert: 16.7.2024
Season 3, Episode 20: The DMA, Personalized Advertising, and Digital Deglobalization
Publisert: 9.7.2024
Season 3, Episode 19: Understanding AdAttributionKit (with David Philippson)
Publisert: 2.7.2024
MDM Canon: What is performance marketing?
Publisert: 25.6.2024
Season 3, Episode 18: The future of alternative app stores and payments (with Archie Stonehill)
Publisert: 18.6.2024
Season 3, Episode 17: The Scientific Approach to Prompt Engineering (with Mike Taylor)
Publisert: 11.6.2024
Season 3, Episode 16: Understanding the UK’s DMCC (with Tom Smith)
Publisert: 4.6.2024
Season 3, Episode 15: Bringing eCommerce to live comedy (with Danny Frenkel)
Publisert: 28.5.2024
Season 3, Episode 14: Where is the growth in digital advertising? (with Ari Paparo)
Publisert: 22.5.2024

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Mobile Dev Memo is the site of record for mobile advertisers and app developers.

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110 Episoder

Season 4, Episode 5: Understanding the retail media landscape (with Andrew Lipsman)

Season 4, Episode 4: Meta introduces incrementality optimization and other upgrades (with Fred Leach)

Season 4, Episode 3: What is advertising incrementality? (with Garrett Johnson)

Season 4, Episode 2: Unpacking the DoJ's ad tech suit against Google (with Ari Paparo)

Season 4, Episode 1: Mastering experimentation in consumer products (with Bill Grosso)

Season 3, Episode 27: AI's impact on social media abuse (with Rob Leathern)

Season 3, Episode 26: Exploring the future of mobile ad measurement (with Barak Witkowski)

Season 3, Episode 25: How to launch an app (with Offer Yehudai)

Season 3, Episode 24: Understanding the Roblox creator ecosystem (with Joe Ferencz)

Season 3, Episode 23: Netflix games and the necessity of gaming for legacy media (with Joost van Dreunen)

Season 3, Episode 22: The Streaming Advertising Showdown (with Adam Epstein)

Season 3, Episode 21: Where’s the fraud line in programmatic advertising? (with Chris Kane)

Season 3, Episode 20: The DMA, Personalized Advertising, and Digital Deglobalization

Season 3, Episode 19: Understanding AdAttributionKit (with David Philippson)

MDM Canon: What is performance marketing?

Season 3, Episode 18: The future of alternative app stores and payments (with Archie Stonehill)

Season 3, Episode 17: The Scientific Approach to Prompt Engineering (with Mike Taylor)

Season 3, Episode 16: Understanding the UK’s DMCC (with Tom Smith)

Season 3, Episode 15: Bringing eCommerce to live comedy (with Danny Frenkel)

Season 3, Episode 14: Where is the growth in digital advertising? (with Ari Paparo)