Digital Corporate Communication – Dialogues with scholars
En podkast av Vilma Luoma-aho & Mark Badham
25 Episoder
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Public Sector Organisations: The Finnish Tax Administration introduces character for humorous tax lessons
Publisert: 22.12.2023 -
Disinformation: The European Union’s response to disinformation
Publisert: 15.12.2023 -
Corporate Social Responsibility (CSR) Communication: Grupo Nutresa, the leading processed food company in Colombia
Publisert: 8.12.2023 -
Hijacking: SAS Ad Controversy
Publisert: 1.12.2023 -
Internal Communication: philosophy of the Swedish Transport Administration
Publisert: 24.11.2023 -
Co-productive Citizen Engagement: Madrid City Council's push for citizen engagement
Publisert: 17.11.2023 -
Gamification: lessons from Nissan, Deloitte, and Google
Publisert: 10.11.2023 -
Corporate Reputation: Dolce & Gabbana's reputation in China
Publisert: 3.11.2023 -
Media Relations: the Global Strategic Communications Council
Publisert: 27.10.2023 -
Visual Communication: Heineken's identity
Publisert: 20.10.2023 -
Digital Transformation of Communication Functions and Organisations: Siemens Healthineers
Publisert: 13.10.2023 -
Measurement and Evaluation: UNICEF’s measurement framework
Publisert: 6.10.2023 -
Complaint Management: Gucci’s handling of the balaclava sweater firestorm in 2019
Publisert: 29.9.2023 -
Activism: Asia Pulp and Paper's digital activism insight
Publisert: 22.9.2023 -
Voice Communication: Sonic branding and brand voice
Publisert: 15.9.2023 -
Financial Comms & Investor Relations: SAP SE's visionary initiative in digital transformation
Publisert: 5.9.2023 -
Crisis Communication & Crisis Life Cycles: the electronic payment service provider NETS
Publisert: 28.8.2023 -
Algorithmic Leadership and Management: Deliveroo France Case Study
Publisert: 28.8.2023 -
Brandjacking and Character Assassination: McDonald's and the series of brandjacking incidents
Publisert: 1.8.2023 -
Social Media Influencers: Unilever's influencer campaign in Germany
Publisert: 18.7.2023
Join Professor Vilma Luoma-aho and Dr Mark Badham as they engage in dialogue with some of the most recognised Corporate Communication scholars across the globe. They ask questions like: What is digital technology changing in communication functions, practices and tools? What are recent examples of these changes? What is the dark side to these changes? To go deeper into each episode topic (including case studies) , see the Handbook on Digital Corporate Communication (2023) published by Edward Elgar Publishing. Cover image used under licence from Adobe Stock.
