Content Marketing, Engineered Podcast | TREW Marketing
En podkast av TREW Marketing & Wendy Covey - Torsdager
199 Episoder
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A Technical Editor-in-Chief's Perspective on PR Best Practices
Publisert: 1.7.2025 -
Inside Brand Campaigns: A Marketer’s Perspective from the Engineering World
Publisert: 18.6.2025 -
How to Create Kick-Ass PR Campaigns for Engineering Companies
Publisert: 5.6.2025 -
Lessons from the Automate 2025 Show Floor
Publisert: 22.5.2025 -
Comparing Content Preferences of Engineers in Europe and the US
Publisert: 15.5.2025 -
Behind the Questions: Inside the 2025 State of Marketing to Engineers Report
Publisert: 1.5.2025 -
Navigating Industrial Marketing Challenges in a Shifting Economy
Publisert: 17.4.2025 -
A Sales Leader’s Perspective on Content that Earns Engineers’ Trust
Publisert: 8.4.2025 -
Leveraging First Party Data in a Cookieless Marketing Landscape
Publisert: 20.3.2025 -
Recapping the 2025 Industrial Marketing Summit
Publisert: 6.3.2025 -
Could Amazon be the Industrial Sales Channel You're Missing?
Publisert: 20.2.2025 -
Taking AI Up a Notch: Training Brand Voice, AI Assistants, and Custom GPTs
Publisert: 13.2.2025 -
How to Optimize for Bottom-of-Funnel, Revenue-Generating Content
Publisert: 30.1.2025 -
From Burnout to Buy-In: Practical Tips for Managing Change in Marketing
Publisert: 16.1.2025 -
The Power of Qualitative Research to Level Up Your Brand
Publisert: 12.12.2024 -
The State of AI: Chatbots, Reasoning Models, and Agents
Publisert: 5.12.2024 -
Differentiate Your B2B Marketing in 2025: Strategies to Stand Out in an AI-Driven Landscape
Publisert: 21.11.2024 -
Getting Personal: When Authenticity is a Winning Sales Strategy
Publisert: 14.11.2024 -
Marketing Insights from Gardner's Industrial Buying Influence Report
Publisert: 7.11.2024 -
Recapping Our Time at Content Marketing World 2024
Publisert: 31.10.2024
If you are a marketer in a technical company, this podcast is for you. On each episode, host, author, and TREW Marketing CEO Wendy Covey will breakdown an industry trend, challenge or best practice in marketing to engineers and like-minded technical buyers. You'll meet colleagues and industry friends who will stop by to tell you their stories along the way. Learn B2B content marketing strategies and tips to build trust and grow your business with technical content. Visit trewmarketing.com/podcast for show notes, resources and to subscribe so that you'll never miss an episode.
