Apptivate: App Marketing Explained
En podkast av Remerge - Onsdager
217 Episoder
-
Adapting Mobile Marketing Strategies During Coronavirus - Michael Jessen (Socialpoint)
Publisert: 11.8.2020 -
Why Transparency Matters on an Impression Level - Daniel Lopez (Electronic Arts)
Publisert: 28.7.2020 -
Building Gaming Apps as a Service, Not a Product - Luis de la Cámara (Genera Games)
Publisert: 21.7.2020 -
Growing Your Gaming App Userbase with In-App Surveys - Erik Hegely (Pixel Federation)
Publisert: 14.7.2020 -
Why the Mobile App Industry is Hot on Creatives - Adam Lovallo (Grow.co, MAU, & Thesis)
Publisert: 7.7.2020 -
The Untapped Potential of In-App Messaging for Mobile Marketers - Andy Carvell (Phiture)
Publisert: 30.6.2020 -
Mobile Marketing lessons from LATAM - Mariano Sáenz (Winclap)
Publisert: 23.6.2020 -
Why Gaming Apps Should Be Talking Directly to Their Users - Amanda Lulewicz (Glu Mobile)
Publisert: 16.6.2020 -
How to Optimize Your Mobile Marketing Strategies with A/B Testing - Wout Laban (Leanplum)
Publisert: 2.6.2020 -
The “Engagement Pyramid” that Keeps Customers Coming Back - Peggy Anne Salz (MobileGroove)
Publisert: 26.5.2020 -
Major Transportation App Applies Incrementality to UA Campaigns - Antoine Lamy (Raive)
Publisert: 19.5.2020 -
Marketing Mobile Social Casino Games - Andrey Kuznetsov (KamaGames)
Publisert: 12.5.2020 -
Demystifying AI for Mobile Marketers - Jim Calhoun (Nectar9)
Publisert: 5.5.2020 -
Talking Mobile Partnerships and the Index - Itay Vilenchuk (AppsFlyer)
Publisert: 28.4.2020 -
Getting into People-Based Attribution - David Llewellyn (AppsFlyer)
Publisert: 22.4.2020 -
Getting Holistic with ROAS - Shay Yosifon (Beach Bum Games)
Publisert: 14.4.2020 -
Building Trust with Your Product Team - Tommaso Scazzocchio (Freeletics)
Publisert: 7.4.2020 -
App Store Optimization: How to Get More Traffic to Your App - Warren Woodward (Upptic)
Publisert: 30.3.2020 -
Boosting Organic Growth - Ne Djuric (Coca-Cola)
Publisert: 24.3.2020 -
Converting and Retaining App Subscribers - Haseeb Tariq (Retention App)
Publisert: 17.3.2020
Apptivate is a show that explains app marketing, one expert at a time. It's produced by retargeting specialist Remerge, focusing on the challenges and advancements in the ever-evolving world of mobile marketing. Every week, we interview marketing game-changers and app experts to share industry insights and real-life lessons, covering optimization, incrementality, creative strategy, data science, and more. Subscribe now to stay on the cutting edge of app marketing strategy.