2Bobs—with David C. Baker and Blair Enns

213 Episoder

1. Reboot Your Culture Through New Business

   Publisert: 21.12.2022
2. Who Should Be Promoted?

   Publisert: 7.12.2022
3. Maintaining the Expert Position...After the Sale

   Publisert: 23.11.2022
4. When Your Engagement Level Drops

   Publisert: 9.11.2022
5. The Marketing Procurement Problem

   Publisert: 26.10.2022
6. The Agency Gatekeeper

   Publisert: 12.10.2022
7. Prostitutes and Scope Creep

   Publisert: 28.9.2022
8. How Would You Prepare for a Downturn?

   Publisert: 14.9.2022
9. Selling Should Be Fun or You Aren't Doing It Right

   Publisert: 31.8.2022
10. Models Everywhere

    Publisert: 17.8.2022
11. How Categories and Positioning Options Might Change

    Publisert: 3.8.2022
12. The Evolution of a Marketing Firm

    Publisert: 20.7.2022
13. Shortcomings of the EBITDA Multiplier

    Publisert: 6.7.2022
14. The Emotional Journey of Buying and Selling

    Publisert: 22.6.2022
15. Hard Lines, Soft Lines

    Publisert: 8.6.2022
16. Designing Your Service Offerings

    Publisert: 25.5.2022
17. Secrets Behind the Killer Website

    Publisert: 11.5.2022
18. Why All My Content Is Ungated

    Publisert: 27.4.2022
19. Selling to Different Buyer Types

    Publisert: 13.4.2022
20. The Power of Process

    Publisert: 30.3.2022