The False Tale of Amazon's Industry-Conquering Juggernaut

Amazon is one of the largest and most formidable companies in the world. It’s run with brutal efficiency, a keen focus on keeping its customers happy, and a deep thirst for innovation. Its $50 billion of revenue per quarter makes the company worth more than $850 billion, which is enough to buy Walmart three times over and still have more than $100 billion in change. (It’s also enough to make founder Jeff Bezos the richest man in modern history.