Shinola’s Quest to Make the Best Turntable You’ve Ever Heard

If you want to know what's coming next from Shinola, the hipster-chic brand of watches, bikes, and seemingly all things leather, walk into the company's store in midtown Detroit. Go through the minimalist cafe; around the table of branded footballs, briefcases, and ping-pong paddles; and past the jewelry case. Then look right, through the floor-to-ceiling panes of glass. That's where I findSteve Welbourn, a quiet guy with wispy facial hair and a navy hoodie.