Land Rover Bets a Vomit-y Teacups Ride Could Cure Car Sickness

Consider how Spencer Salter spent the last two years, and the auto industry seems like a terrific business. The Jaguar Land Rover researcher rode on boats, trains, and planes. He hooked himself up for zip lines, braved roller coasters, flew in helicopters, and climbed into rally cars, all on company time and the company dime. But, “I made myself sick a lot of times,” Salter says. The resulting vomit was not an unfortunate side effect of Ferris Beuller-esque adventures.