A PR Crisis Manager
What It's Like To Be... - En podkast av Dan Heath - Tirsdager
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Taking late-night phone calls from panicked clients, dueling with company lawyers over what to disclose, and rushing to preempt unfavorable stories with Chris Thomas, a PR crisis manager. What was it like to manage the media frenzy surrounding the Elizabeth Smart case? And what's the worst possible answer to a journalist's question? NEW BOOK ALERT! You may be aware that I’ve written or co-written five business books, including The Power of Moments and Made to Stick. I’ve got a sixth book out ...
