A High School Principal

Managing complaints from parents, handling the horrors of teenage social media, and serving as an emergency substitute teacher with Marcus Belin, a high school principal in Illinois. How does it feel for everyone in town to know him as The Principal? And what exactly is a “sandwich email”? NEW BOOK ALERT! You may be aware that I’ve written or co-written five business books, including The Power of Moments and Made to Stick. I’ve got a sixth book out now called RESET: How to Change What’s Not W...