#143 Lirian Santos on Kicking Down Stereotypes

Hello and welcome to Wanna Be, the podcast that takes you from where you are to where you Wanna Be, in 30 minutes or less. I'm Imriel Morgan, Founder of Content is Queen, a podcast agency committed to amplifying diverse voices. Want to unleash your voice? Visit contentisqueen.org to discover our creator community and how we can take your podcast to the next level.Today, we're joined by the incredible Lirian Santos, a London-based Brazilian football freestyler and a powerhouse in content creation. With over 500k followers on TikTok and Instagram and modelling gigs for brands like USA Pro and Nike, Lirian is revolutionising how we see and engage with women's football.In this episode, we'll explore Lirian's entrepreneurial drive, which she credits to her parents who overcame discrimination to provide for their family. We'll also delve into her passion for freestyle football and her role in filling the significant gap of female content creators in the sport. From planning content days to embracing spontaneity, we’ll get an insider’s look at her creative process.Wow, what an inspiring journey Lirian Santos has had. From uncertainties around her career path to becoming a leading force in women's football, her story is a lesson in following your passion and finding a niche. You can see her content on Instagram @liriansantoss and TikTok @liriansantoss_Thank you for joining us for this episode of Wanna Be. If Lirian's story resonated with you, consider sharing this podcast with others. Let’s spread the word about the empowering journeys of trailblazers like Lirian. Keep up with the latest from Wanna Be by following us on your favourite podcast player and Instagram @contentisqueenhq.Until next time… Bye!Credits:This is a Content is Queen ProductionHosted and produced by me, Imriel MorganEditing by Joseph PerrySound Design by Amber MillerProduction Assistant was Sharai White Hosted on Acast. See acast.com/privacy for more information.