Should my brand integrate with Google Assistant or build our own assistant?

You might think of Google assistant as the thing that you use to search the web on your phone or the speaker you use to play music at home. But with every new partnership, Google adds another string to its assistant’s bow that sees a slightly different Google Assistant appear on different surfaces. All the while, the Google Assistant umbrella expands and it edges closer to becoming the default assistant in your life and the default access point to the internet.Read the full article Hosted on Acast. See acast.com/privacy for more information.