Matchbox.io with Sarah Andrew Wilson

Sarah Andrew Wilson, Chief Content Officer at Matchbox.io, shares the secret sauce for creating the kind of Alexa skills you can build a business on.In this episode:This week, we speak to Sarah about the Matchbox.io stable of skills and discuss:What it’s like maintaining 18 Alexa skillsThe Opearlo acquisitionUnique advice for people and companies just getting startedThe 3-step Matchbox.io philosophy that runs through each of its Alexa skillsEcosystems and community and how the two drive engagementISPs and how Matchbox.io is monetising Alexa skillsHow changing 1 word led to a 17% increase in conversionsHow Matchbox.io gets its skills discoveredThe potential for advertising on assistant platformsLinksMatchbox.io websiteMatchbox.io on TwitterQuestion of the dayQuestion of the day Facebook groupSarah on LinkedIn Hosted on Acast. See acast.com/privacy for more information.