UP330 The Buy Side - Allianz

The Buy Side is our regular conversation with brand side marketers about sport and sponsorship. This week's guest is Eike Doerte Burgel, Global Head of Olympic & Paralympic Programme at German based insurance giant, Allianz. Joining the podcast are regular Buy Side collaborators, Sally Hancock and Shaun Whatling. This week’s episode is brought to you by our friends at the Institute of Sports Humanities (ISH) and Loughborough University London. ISH and Loughborough University recently lau...