BDTP. Marketing for Humans with Sarah McCredie
UI Breakfast: UI/UX Design and Product Strategy - En podkast av Jane Portman - Fredager
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How can B2B brands become more authentic and straightforward in their messaging? In this episode, we talk to Sarah McCredie, director of product marketing at Recurly. You'll learn what marketing for humans is, which brands are nailing it, why you shouldn’t be afraid to rebrand, and more.