Lynzie Riebling on Gen Hip Hop, Quantifying the Power of the Hip-Hop Audience, and REVOLT’s Role in the Culture

REVOLT’s VP of Insights & Strategy Lynzie Riebling came through to talk about Revolt’s new study Gen Hip Hop, key findings from the study (did you know gen hip hop has a buying power of $438 billion?!), why this work matters, Revolt’s competition, and more.