Lessons in Unreasonable Hospitality with Will Guidara | E1966

This Week in Startups is brought to you by… Oracle - Oracle Cloud Infrastructure, or OCI, is a single platform for your infrastructure, database, application development, and AI needs. Take a free test drive of OCI at https://www.oracle.com/twist. DevSquad - Most dev agencies only offer developers. Why? Because product management is hard. Get an entire product team for the cost of one US developer plus 10% off at http://www.devsquad.com/twist. LinkedIn Ads - To redeem a $100 LinkedIn ad credit and launch your first campaign, go to http://www.linkedin.com/thisweekinstartups * Todays show: Will Guidara joins Jason to discuss the book Unreasonable Hospitality and how it relates to all businesses including startups (3:44), Will’s annual “The Welcome Conference” in NY (14:32), how the show The Bear lifted Will’s ‘NY street hotdog’ story and made it their own - which then led to his involvement with future seasons (36:19), and more! * Timestamps: (0:00) Will Guidara of Unreasonable Hospitality joins Jason. (3:44) Important premises from the book Unreasonable Hospitality and how it relates to all businesses including startups. (6:26) Will explains how it felt to see parts from his book appear on the hit show The Bear. (8:13) Iconic examples of hospitality and how it can turn customers into advocates for your brand. (10:04) Oracle - Take a free test drive of OCI at https://www.oracle.com/twist. (11:08) Powerful examples of going above and beyond for your customer. (14:32) Will’s annual “The Welcome Conference” in NY. (20:57) DevSquad - Get an entire product team for the cost of one US developer plus 10% off at http://www.devsquad.com/twist (22:13) Jason shares an anecdote of how he helps others. (24:17) Will and Jason riff on interesting examples of unreasonable hospitality, including one that should exist for airplane passengers. (30:44) LinkedIn Ads - Get a $100 LinkedIn ad credit at http://www.linkedin.com/thisweekinstartups (32:12) A perspective shift that changes the value of call centers. (36:03) How the show The Bear lifted Will’s ‘NY street hotdog’ story and made it their own - leading to his involvement for future seasons. (40:21) Will feels that The Bear was able to craft and articulate his message spot on in one of their best episodes. (42:22) How to gain from the addictive personality traits in the restaurant business. (51:15) The “Chicken for Two” at the NoMad hotel. (53:31) Breaking down the state of tipping culture and how its removal from Eleven Madison Park was highly successful. * Subscribe to This Week in Startups on Apple: https://rb.gy/v19fcp * Check out Unreasonable Hospitality: https://www.unreasonablehospitality.com/ Sign up for Will’s newsletter: https://www.unreasonablehospitality.com/newsletter Check out “The Welcome Conference”: https://www.thewelcomeconference.com/ Check out Will’s hospitality agency “Thank You”: https://www.thankyou.nyc/ * Follow Will: X: https://x.com/wguidara LinkedIn: https://www.linkedin.com/in/willguidara/ * Follow Jason: X: https://twitter.com/Jason LinkedIn: https://www.linkedin.com/in/jasoncalacanis * Thank you to our partners: (10:04) Oracle - Take a free test drive of OCI at https://www.oracle.com/twist. (20:57) DevSquad - Get an entire product team for the cost of one US developer plus 10% off at http://www.devsquad.com/twist (30:44) LinkedIn Ads - Get a $100 LinkedIn ad credit at http://www.linkedin.com/thisweekinstartups * Great 2023 interviews: Steve Huffman, Brian Chesky, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland * Check out Jason’s suite of newsletters: https://substack.com/@calacanis * Follow TWiST: Substack: https://twistartups.substack.com Twitter: https://twitter.com/TWiStartups YouTube: https://www.youtube.com/thisweekin Instagram: https://www.instagram.com/thisweekinstartups TikTok: https://www.tiktok.com/@thisweekinstartups * Subscribe to the Founder University Podcast: https://www.founder.university/podcast