Working With Apps: How to Find (or Build) the Right Apps for Your Store

One of the more common questions I get is, "Hey Kurt, what apps do you recommend?" Like any experienced Shopify Expert, I normally give a cryptic non-answer like "I recommend installing nothing until you have a specific pain or problem than can be solved by a single app. Audit your apps regularly to make sure you still need them." This is not the answer you or anyone is looking to hear. It's not my fault, it's because I have PTSD from logging into client stores and discovering 40+ apps installed resulting in a 20MB page size and more javascript errors than I can diagnose. That's not hyperbole either, it's happened repeatedly. So how can we navigate the app store effectively? What apps are recommended? Joining us to discuss it is Aaron Wadler from ShopPad. Aaron Wadler is co-founder and CEO of ShopPad, an Oakland, CA company built around serving Shopify merchants through App Store applications and custom services. Since its founding in 2012, ShopPad has become a Shopify Plus partner and their applications are now used by over 70,000 brands and retailers across the globe.