New Year, New Ads: Facebook Ads Best Practices for 2018

You already know Facebook is the #1 acquisition channel for your online business. We’re seeing clients with 4-6x returns on ad spend using Facebook ads. But Facebook is a rapidly evolving platform. It seems like new features are being added every day. So what should we ad types and features should you be looking to use to grow your Shopify store as we start 2018? Joining us to discuss is Facebook ads guru Mojca Zove. Mojca is a Facebook Ads expert, author, and international speaker. Her work focuses on helping multimillion-dollar businesses generate more leads and increase profits with a carefully developed Facebook Advertising Strategy, so they can devote their time to other aspects of their business. She’s also the author of the _Facebook Ads Manual: Everything You Need To Know To Get Started_ and the creator of _The Facebook Ads Academy_. Listen now.