Conversion Rate Optimization & User Research with Joris Bryon

I'm a sucker for conversion rate optimization talk because so many people approach it differently. I always learn something new. Which is why I jumped at the chance to talk to Joris Bryan in Malta about how he views conversion rate optimization. Co-founder of dexter.agency, Joris is, among other things, a ConversionXL Certified Optimizer, author of Frankwatching and Emerce, conversion optimization trainer for Frankwatching and guest lecturer ‘Data-driven Conversion Optimization’ at University College Ghent.