A/B Testing: Is it a 'sack of money' button?

The Unofficial Shopify Podcast - En podkast av Kurt Elster, Paul Reda - Tirsdager

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What's a good conversion rate? One that's better than last month. But how did you get there? Nick Disabato has built a career on research-focused A/B testing. Over the past year, he's helped Shopify Plus store KeySmart achieve extraordinary success. He joins us today to discuss that journey and how you can improve your store 5% monthly with his approach to split testing.

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