Derrick Reimer, Founder of SavvyCal

In this conversation, Ben and Derrick discuss the challenges of growing a business and the decision to target specific market segments. They explore the trade-offs between serving a broad audience and focusing on a niche market. They also discuss the technical choices and architectural decisions in building a product, with Derrick sharing his positive experience with Elixir and the Phoenix framework.LinksTuple.app (https://tuple.app) - The best app for pair programmingSavvyCal.com (https://savvycal.com) - The scheduling tool Derrick createdPhoenix (https://www.phoenixframework.org) - the Elixir framework SavvyCal is built onRails (https://rubyonrails.org) - the Ruby framework Ben worked withKey TakeawaysElixir and the Phoenix framework offer a maintainable and explicit approach to building applications.Functional programming paradigms can simplify code organization and improve maintainability. Object-oriented programming and functional programming have different approaches to code organization and maintainability.The active record pattern in Rails can lead to large and complex models, while the repository pattern in Phoenix provides a more modular and explicit approach.Open source contributions can be seen as a good faith contribution to the commons and can provide benefits such as status and marketing opportunities.Developers can improve their design skills by studying resources like the book 'Refactoring UI' and being introspective about user interfaces in their daily lives.Chapters(00:00) - Introduction and Background (02:12) - Savvy Cal and Horizontal Products (05:56) - Choosing Between Niche and Broad Audience (15:59) - Phoenix vs. Rails (22:20) - Object Oriented vs. Functional Programming (36:02) - The Motivations Behind Open Source Contributions (43:20) - Improving Design Skills as a Technical Person