The Dos and Don'ts of Link Building [Episode #34]

Judith Lewis joins the SEO Rant Podcast to go off on horrible link building practices: * Bad metrics for bad links * How to build links the right way * What link outreach requires to actually work There is no bottom of the barrel to the stupidity that goes on around link building. Not only are these practices not effective they're just downright dumb at this point. Yet, for some reason, all sorts of link-building shenanigans are alive and kicking. In this episode, Judith shares what makes bad link building bad... as well as what makes for good link building!