948: How To Build Momentum Before & After Launch

Building business launch momentum is one thing; but, keeping that momentum rolling after launch is another. When momentum is so intangible, are there specific strategies a company can use or is it a guessing-game?Jonathan Gandolf, Co-Founder & CEO, and Brett McGrath, VP of Marketing of The Juice, join the show to discuss momentum — touching on it in a previous episode, Jonathan and Brett take a deep dive, looking at momentum before and after launch.Jonathan and Brett cover:Managing passionate chaos Pros & cons to building business momentum Handling momentum after the launchThis is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.Listening on a desktop & can’t see the links? Just search for Flip My Funnel in your favorite podcast player.