697. Pivoting from a Startup Leader to a Scale-up Leader

A scaling up company leader needs to shed his startup skin and re-emerge as a whole new animal. (S)he needs to: Let the experts you hired make their best decisions Make your major changes in the startup phase  Regardless of industry, tech’s holy grail has an enterprise back-end, and consumer-friendly front end The leader sets the tone and makes the big picture decisions Make your product easy to buy and use - no exceptions Make a plan, prioritize, and stick with it --------- Future CMO's, don't forget to reserve your ticket to INBOUND2020. The fully immersive, digital experience, takes place September 22nd and 23rd. Learn here and Inspire What's Next at www.inbound.com/register use code FutureCMO at checkout for your Flip My Funnel rate.