180 How to build and run your influencer dream team | Podcast with Mads Wedderkopp - Dreaminfluence
Tekpon SaaS Podcast - En podkast av Tekpon
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A power tool with everything you need to run influencer marketing - successfully. Dreaminfluence is a fast-moving SaaS startup. We have created an Influencer Marketing Platform where brands can create exclusive influencer communities, manage campaigns, track their influencer-generated content, and build relationships with their community of influencers. Connect with Mads 👇 Dreaminfluence: https://dreaminfluence.com LinkedIn: http://www.linkedin.com/in/mads-wedderkopp-19ba504a Tekpon is a SaaS marketplace born out of the genuine desire to help people change how they consume and purchase software products and services. Tekpon has behind a team of enthusiastic tech lovers whose main goal is to help users boost their lives and businesses with the right software. Connect with Tekpon ⚡ Website: https://tekpon.com SaaS Entrepreneurs & Startups: https://www.facebook.com/groups/tekpon Listen to the podcast 🎧 Spotify: https://open.spotify.com/show/0sf7X3sC8Pg8gzpphTYxgi Apple Podcasts: https://podcasts.apple.com/us/podcast/tekpon-saas-podcast/id1637493062 The topics we've discussed 🕐 00:00 Intro 00:14 What is Dreaminfluence? 01:29 What's the biggest problem you solve? 02:12 Why do you focus on micro-influencers? 04:20 The opportunity for B2B influencer marketing 08:05 Top 3 features Dreaminfluence 11:08 Dreaminfluence pricing 12:25 Industries 12:55 How competitive is the influencer marketing space? 14:25 The incredible story of Dreaminfluence 20:30 From advisor to CEO 22:40 How big is your team? 23:20 Why culture is crucial for startups 25:20 How Mads is hiring (super valuable) 27:50 Challenges faced and mistakes made 32:40 Founders need to constantly reinvent themselves 36:10 The future vision for Dreaminfluence 37:55 What is your story, Mads? 45:00 Advice for starting founders 47:20 Favorite SaaS 48:20 Outro