SYKES Chief Strategy & Marketing Officer Ian Barkin
Technovation with Peter High (CIO, CTO, CDO, CXO Interviews) - En podkast av Metis Strategy
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531: SYKES chief strategy & marketing officer Ian Barkin discusses How SYKES leverages technology inside the company How SYKES uses data to deeply understand the buyer and design the best solutions for them Some of the ways in which companies are mismanaging customer experience management Why Ian believes RPA will be a foundation to organizational transformation for years to come The major differences between RPA and AI/ML The dangers of using intelligent automation capabilities, such as AI, too soon Ian's career path from strategy consulting, to business process outsourcing, to founding Symphony Ventures, to the C-suite of SYKES
