Amazon AI chatbot Rufus is now live for all U.S. customers

Amazon’s AI-powered shopping assistant, named “Rufus,” is now live for all U.S. customers in the Amazon mobile app, the retailer announced on Friday. The assistant, which lives on the bottom right of the app’s main navigation bar, is designed to offer customers help with finding products, performing product comparisons, and getting recommendations. Learn more about your ad choices. Visit podcastchoices.com/adchoices