Building an Apple Design Award-Winning Photo Editing App — Majd Taby & Jasper Hauser, Darkroom

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Our guests today are Majd Taby and Jasper Hauser, co-founders of the Apple Design Award-winning app, Darkroom. In this episode, you’ll hear about: (5:00) How Darkroom was founded; iOS 8 PhotoKit. (11:19) Why Apple featured Darkroom so heavily after launch (30:58) Combining Apple’s design principles with Facebook’s analytical, process-driven thinking. (42:46) How users reacted to Darkroom adding subscriptions. (57:50) Organic growth versus paid acquisition.

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