18 - What Is Good Copy and Why Does It Matter?

Stacking Growth | The B2B Go-to-Market Podcast - En podkast av Refine Labs - Mandager

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Michael Bright (Lead Copywriter) and Brianna Pennella (Senior Copywriter) hosted today's episode of The Marketing Movement to talk about good copy and why it matters. They cover WHAT good copy is and go through a handful of copy do's and don'ts, along with specific examples.

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