#63 - Carly Reilly: Business & Marketing in the NFT Space

Our guest on today’s podcast is Carly Reilly, the host of a brilliant podcast called Overpriced JPEGs. If you’re a member of InPeak, you’ve probably heard me mention Carly and her show. She’s the reason why I discovered a number of top NFT projects including Moonbirds! In addition to that, Carly also worked on Andrew Yang’s campaign during his time as a presidential candidate. So we both have that background in politics in common too.  Carly has a very deep understanding of all things IP and branding which makes her show so rich with knowledge.  I really enjoyed this conversation and I’m sure you will too.   Outline ⤵️ 00:00 Intro 02:24 Did you know that Overpriced JPEGs would have such a big impact?  03:25 What do you see in NFTs from a business perspective? 07:36 Businesses who label themselves as blockchain for profit  10:06 Is facebook’s (meta’s) metaverse a Web3? 14:18 Building audiences on multiple platforms 18:22 Carly’s background in politics and transition into Web 3 26:46 Why do female-led NFT projects have a harder time taking off? 35:55 Engineering social change through NFTs  38:12 Carly’s future plans   Sponsor of this episode👉 https://www.metabrewsociety.com/