Retronauts Micro 89: The History of Video Game Ads Part II

We're back with our follow-up to Retronauts Micro 87, which dives even deeper into the history of video game advertising. This time around, we leap from the "Have you played Atari today?" era of TV spots to the brilliant-but-now-amusing way Nintendo carefully worked around Americans' anxiety about video games with their focus on R.O.B. And, unfortunately, this era also sees basically everyone but boys being phased out of the marketing--a decision that had some pretty big effects we're still feeling today. On this episode, join Bob Mackey, Jeremy Parish, Matthew Jay, and Henry Gilbert as the crew once again laughs at and learns from the history of video game ads. (Sadly, no George Plimpton this time.)