534: Mary Beth Wood – Setting expectations leads to big portrait photography sales

Premium Members, click here to access this interview in the premium area. Mary Beth Wood of www.capturect.com is today's guest, and I first heard about her in a roundabout way. I was contacted by Melissa Rich of Virtually Done Systems — who offers done-for-you CRM setups for overwhelmed We were chatting about a possible interview, and I asked about photographer clients she has helped. Melissa mentioned Mary Beth, who photographs Badass Women, Modern Couples, & Crazy Families. Yes, that's what she says in her marketing, and I love it! Mary Beth is a boudoir photographer from Connecticut who's been in business for 17 years. She had never written any of her workflow down and was doing everything manually. She now has her workflow 90% fully automated and will be able to enjoy her maternity leave, which is fast approaching. I took more of a look around and loved what I was seeing! From fantastic photography, a great website and plenty of active marketing campaigns. I immediately contacted Mary Beth and am rapt to say she agreed to be featured. In this interview, she shares that setting expectations leads to big portrait photography sales. Here's some more of what we covered in the interview: What’s on Offer for Premium Members If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet. Plus, special member-only interviews. I slowly let those weddings drop off, which is scary because that was the main income. But now, my average for boudoir is probably twice as much as it was per weddings. – Mary Beth Wood You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online. Seriously, that's not all. In addition to everything above, you'll get access and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business. What is your big takeaway? Following this interview, I’d love to know if you're taking anything from what Mary Beth shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business due to what you heard in today's episode. It's a common misconception that we're doing this to create a little black book. There's nothing little about it. There is only big, loud, wonderful displays of women for them to see everyday. – Mary Beth Wood If you have any questions I missed, a specific question you’d like to ask Mary Beth or if you want to say thanks for coming on the show, feel free to add them in the comments area below. iTunes Reviews and Shout-outs I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons. Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping...