461: David and Whitney Scott – How to attract high end photography clients to make high end sales

Premium Members, click here to access this interview in the premium area. David and Whitney Scott of www.whitneyscottphotography.com came to my attention when PhotoBizX member, Mark Hazelton, mentioned their class at PPA called “Marketing for introverts”. In this interview, the focus is on how to attract high-end photography clients to make high-end sales. David and Whitney are a husband and wife team who have been married for more than 20 years and have worked together for 15! When they started working full time together in 2009, they were ridiculously optimistic, and incredibly poor; but they were together and doing what they loved. Since then, they've built a business they are incredibly proud of where they focus on portraiture – both in-studio and outdoors. And when I say portraiture, I'm talking families, kids, seniors, headshots and personal branding photography. They offer a full-service experience, starting with in-home consultation and finishing with artwork installation in the client's home! Here's some more of what we cover in the interview: What’s on Offer for Premium Members If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest. If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet. Plus special member-only interviews. It's in our best interest to establish brand identity as best as we can to weed out any question marks a client or potential client has. – David Scott You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group. You will not find more friendly, more motivated, caring and sharing photographers online. Seriously, that's not all. In addition to everything above, you'll get access and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business. What is your big takeaway? Following this interview, I’d love to know if you're taking anything away from what David and Whitney shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, and what you plan to implement in your business as a result of what you heard in today's episode. You need to know what you're looking to sell to people. Because if you know what you want to sell, then you kind of know how many images to show and how many images you want them to cut down to. – Whitney Scott If you have any questions that I missed, a specific question you’d like to ask David and Whitney or if you just want to say thanks for coming on the show, feel free to add them in the comments area below. iTunes Reviews and Shout-outs Each week I check for any new