459: Holly and Marika – Pet photography competitions for a better photography business

Premium Members, click here to access this interview in the premium area. Holly Cook of www.hollyccook.com and Marika Moffitt of www.dirtiedogphotography.com feature in this slightly different podcast episode. Both pet photographers have separate businesses, both competing for the exact keyword phrase and are self-proclaimed soul sisters. Both women are based in Seattle in the USA, have gorgeous portfolios, create and sell books, albums, and wall art to their clients. Holly specialises in working dogs and lifestyle images, while Marika's focus is the family dog and capturing how important they are in our lives. So why two guests for the one interview? Late last year, I saw that Charlotte Reeves and Craig Turner Bullock — both past interview guests had teamed up to create Unleashed Pet Photography Education. Part of what they offered was a 6-month interactive challenge-based dog photography course called Embark. I asked Charlotte if she could share the names of some of the participants so I could ask more about it from a student's perspective. Amongst a list of photographers, Charlotte told me Marika and Holly worked together through the challenge, and both did great. I guess these two are as thick as thieves and would be perfect to have on the podcast together. I'm happy to say they both agreed… well, Marika agreed for both her and Holly. ? In the interview, both women shared a ton about their pet photography businesses, their differing marketing and sales approaches, and how and why they participated in the interactive challenge-based dog photography course together. Here's some more of what we cover in the interview: What’s on Offer for Premium Members If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest. If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet. Plus special member-only interviews. What we're doing is so much more than just cute photos of dogs. It has given people the opportunity to stay connected with their partners – their four-legged partners through beautiful artwork. – Marika Moffitt You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group. You will not find more friendly, more motivated, caring and sharing photographers online. Seriously, that's not all. In addition to everything above, you'll get access and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business. What is your big takeaway? Following this interview, I’d love to know if you're taking anything away from what Marika and Holly shared.