Earning authority: How a team of copywriters changed an airline

People Changing Enterprises - En podkast av Contentstack

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Hallur, Óskar and Edvardas took a messy process inside Icelandair and turned it into the company's competitive advantage. In this episode, they share how they did it, and how you can create your own "center of excellence" inside your organization - no matter your "rank".

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