Episode 202: Ghosted by prospects? Try this

Episode 202 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 How to encourage 'ghost' prospects to re-engage 07:45 Grow your LinkedIn connections and email database at the same time 20:36 Leadership, true client partnerships and the voice of the CIO Featured guest: Thank you to professional speaker and author Jeff Ton, for joining me to talk about the value of true MSP/client partnerships, and the importance of establishing a relationship of trust, transparency and respect with CIO clients and prospects.  Keynote speaker, frequent podcast guest and best-selling author, Jeff Ton has been amplifying audiences around the world for two decades. With deep experience as a technology and business executive, he draws on his background to educate, inspire, and entertain audiences large and small. Jeff authored Amplify Your Job Search - Strategies for Finding Your Dream Job (2020) and Amplify Your Value - Leading IT with Strategic Vision (2018). His insights have been featured in Forbes, Huffington Post, Information Week, among others.  When his teenage dreams of becoming a rockstar collided with reality, he traded his guitar for a computer keyboard and became a rockstar of a different kind. After launching his career as a software developer, Jeff became an industry-recognized leader and business executive, building teams and leading organizations in the banking, consumer electronics, real estate development, non-profit, and technology sectors.  Connect with Jeff on LinkedIn: https://www.linkedin.com/in/jtonindy/   Extra show notes: Listen or watch every Tuesday on your favourite podcast platform, hosted by me, Paul Green, an MSP marketing expert: https://www.linkedin.com/in/paul-green-msp-marketing/ https://www.paulgreensmspmarketing.com/about/ Find out about my MSP Marketing Edge service: https://www.mspmarketingedge.com Subscribe to the MSP Marketing Action Monthly magazine: https://www.paulgreensmspmarketing.com/action/ Subscribe to my YouTube channel: https://www.youtube.com/mspmarketing You can join me in the MSP Marketing group on Facebook: https://www.facebook.com/groups/mspmarketing/ Subscribe to this podcast using your favourite podcast provider: https://www.audible.co.uk/pd/Paul-Greens-MSP-Marketing-Podcast-Podcast/B08JK38L4V https://podcasts.apple.com/gb/podcast/paul-greens-msp-marketing-podcast/id1485101351