For Years, Marketers Urged Artists to Post More on TikTok— Now, They’re Turning to Fans

https://www.billboard.com/pro/marketers-pushed-artists-post-tiktok-fan-generated-content Instead of posting on TikTok themselves, artists are hosting small, in-person events — and encouraging fans to spread the experience to millions. Powered by VoiceFeed. https://voicefeed.web.app/lp/podcast?utm_source=musicnews&utm_medium=podcast Developer:https://twitter.com/_horotter